Having the ability to accurately gauge your online reputation and know what your customers think about your business can be a powerful tool. But with the proliferation of online review sites like Google, Facebook, and others, it’s no longer a guessing game.
Businesses can now know what their customers are saying about them in real time, but the question on the mind of many businesses is, “Do all of my customers feel that way?” If you’re only getting online reviews sporadically, it’s difficult to know for sure.
The best way for your online reviews to be representative of your customer experience as a whole is to proactively collect online reviews and not let them come in organically. This will let you know the pulse of your customers in real-time.
Podium recently partnered with Furniture Today for a webinar that delved into the importance of online reviews and why they should be an integral part of a business’ digital marketing strategy. Key takeaways included:
- Which online review sites you should be targeting
- How online reviews can turn browsers into buyers
- Why negative reviews are hurting your business more than you think
- How to leverage online reviews across all of your marketing efforts
Register today to access the webinar recording or request a demo to see how Podium’s cloud-based solution can help you use text messages to invite your happiest customers to review your business. Podium’s efficient, mobile process can help your business collect 15x more reviews than traditional platforms, which in turn will improve local SEO, give your online reputation a boost, and ultimately grow revenues.